Editor and writer
Gayatri Jayaraman is a Mumbai-based editor and writer. She has over 19 years of experience in journalism, working on an intersectional study of social trends as impacted by politics, economics and culture. She has worked with India Today and Mint Lounge and has written extensively across digital and traditional media. She grew up in Lagos, Nigeria, and Kodaikanal, South India. She now lives in Thane near Mumbai. Who Me, Poor? How India's Youth Are Living in Urban Poverty to Make It Big is her debut work of non-fiction.
In her book ‘Who Me, Poor?’ Gayatri Jayaraman explores the aspirations and compulsions that fuel a culture of consumption and debt among India’s millennials. This extract examines the startup ethos in that context—an ethos that is about not paying attention to what went before
Gayatri Jayaraman
Editor and writer
