·Business & Strategy
Stories, not places, inspire us to travel
Storytelling can help tourism. For travellers seek memories not just photographs
IC
Indranil Chakraborty
Founder | Storyworks
IC
Indranil Chakraborty
Founder | Storyworks
Indranil believes Business Storytelling will be the number one leadership and communication skill of the next decade. Using storytelling in the right manner, business leaders can connect, engage and inspire their teams. We are 22 times more likely to remember a story than disconnected facts. This is how he believes we can harness the natural power of stories to communicate strategy, make them stick, bring values to live and develop the communication capabilities of leaders.
My Work at Founding Fuel
·Work, Careers & Personal Mastery
Only perfect practice makes perfect
Deliberate practice can make you a natural storyteller
IC
Indranil Chakraborty
Founder | Storyworks
·Leadership & Organisation
Managing change, a story at a time
Using stories to align employees to new strategies
IC
Indranil Chakraborty
Founder | Storyworks
·Leadership & Organisation
Untangling messy people issues
People-related issues are complex and unpredictable. Elicit stories about them to understand patterns and design the right interventions
IC
Indranil Chakraborty
Founder | Storyworks
·Leadership & Organisation
Want to trigger action? Use a story
Stories put facts and data in context. They also engage the listener's emotions, inspiring them to act
IC
Indranil Chakraborty
Founder | Storyworks
·Leadership & Organisation
Managing knowledge through stories
Stop knowledge from walking out the door
IC
Indranil Chakraborty
Founder | Storyworks
·Leadership & Organisation
Building a story repertoire
Here’s how you can create your own, easy to recall catalogue of stories for every business context
IC
Indranil Chakraborty
Founder | Storyworks
·Business & Strategy
The ROI of business storytelling
Storytelling has a 28.06 times return on investment!
IC
Indranil Chakraborty
Founder | Storyworks
·Leadership & Organisation
Overcoming entrenched views
If the story is in their heads, it is hard to change
IC
Indranil Chakraborty
Founder | Storyworks
·Leadership & Organisation
The gobbledygook generator
Is your communication also clouded with business jargon?
IC
Indranil Chakraborty
Founder | Storyworks
·Business & Strategy
Continuing on the 20% sales increase journey
Put your storytelling skills to work to be a super salesperson
IC
Indranil Chakraborty
Founder | Storyworks
·Business & Strategy
Interested in a 20% increase in sales?
Put your storytelling skills to work to be a better salesperson
IC
Indranil Chakraborty
Founder | Storyworks
·Leadership & Organisation
Overturn perceptions that subvert a new strategy
What works and what doesn't when you have Doubting Thomases
IC
Indranil Chakraborty
Founder | Storyworks
·Leadership & Organisation
Business Storytelling is Not About the Hero's Journey
You don't need a complex plot or theatrics. Narrating experiences and anecdotes can make an abstract concept concrete and build its memorability
IC
Indranil Chakraborty
Founder | Storyworks
·Leadership & Organisation
Make strategies stick - neutralize stories that undermine them
The first step is to acknowledge the anti-story and then put a more powerful story in its place
IC
Indranil Chakraborty
Founder | Storyworks
·Business & Strategy
Case studies are dead. Long live success stories
Make case studies interesting to read, easy to recall and effortless to retell by introducing elements of a good story
IC
Indranil Chakraborty
Founder | Storyworks
·Entrepreneurship, Startups & Innovation
Lessons on pitching from 'Shark Tank'
How to make your pitch credible, viable and persuasive enough for someone to believe in you and want to put their money on your idea
IC
Indranil Chakraborty
Founder | Storyworks
·Leadership & Organisation
Why don't strategies stick?
Narratives are much more memorable than bullet points on a PowerPoint slide when trying to make your teams understand your strategy
IC
Indranil Chakraborty
Founder | Storyworks
·Leadership & Organisation
Get out of the clichés trap
How do you ensure that your company's values are not just abstract concepts? Listen and share stories from employees on how they are living these values
IC
Indranil Chakraborty
Founder | Storyworks
·Leadership & Organisation
Connection stories to build rapport
How to introduce yourself so that you stand out and are remembered for the values you bring to the table
IC
Indranil Chakraborty
Founder | Storyworks