
Stories, not places, inspire us to travel
Storytelling can help tourism. For travellers seek memories not just photographs

Indranil Chakraborty
Founder | Storyworks
How to make your message memorable and compelling
21 articles

Storytelling can help tourism. For travellers seek memories not just photographs

Indranil Chakraborty
Founder | Storyworks

Deliberate practice can make you a natural storyteller

Indranil Chakraborty
Founder | Storyworks

Using stories to align employees to new strategies

Indranil Chakraborty
Founder | Storyworks

People-related issues are complex and unpredictable. Elicit stories about them to understand patterns and design the right interventions

Indranil Chakraborty
Founder | Storyworks

Stories put facts and data in context. They also engage the listener's emotions, inspiring them to act

Indranil Chakraborty
Founder | Storyworks

Stop knowledge from walking out the door

Indranil Chakraborty
Founder | Storyworks

Here’s how you can create your own, easy to recall catalogue of stories for every business context

Indranil Chakraborty
Founder | Storyworks

Storytelling has a 28.06 times return on investment!

Indranil Chakraborty
Founder | Storyworks

If the story is in their heads, it is hard to change
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Is your communication also clouded with business jargon?
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Put your storytelling skills to work to be a super salesperson
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Put your storytelling skills to work to be a better salesperson
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What works and what doesn't when you have Doubting Thomases
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You don't need a complex plot or theatrics. Narrating experiences and anecdotes can make an abstract concept concrete and build its memorability
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The first step is to acknowledge the anti-story and then put a more powerful story in its place
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Make case studies interesting to read, easy to recall and effortless to retell by introducing elements of a good story
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How to make your pitch credible, viable and persuasive enough for someone to believe in you and want to put their money on your idea
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Narratives are much more memorable than bullet points on a PowerPoint slide when trying to make your teams understand your strategy
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How do you ensure that your company's values are not just abstract concepts? Listen and share stories from employees on how they are living these values
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How to introduce yourself so that you stand out and are remembered for the values you bring to the table
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How to harness the power of stories to connect, engage and inspire
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