
Thinking from the customers' point of view creates winners
Successful companies build products that appeal to the customers' self interest rather than their own.

Rajesh Srivastava
Corporate Veteran, Thought Leader | Educator & Bestselling Author
Fresh perspectives and timely insights from the Founding Fuel network. Stay current with the latest articles, conversations, and ideas shaping leadership and business strategy.

Successful companies build products that appeal to the customers' self interest rather than their own.

Rajesh Srivastava
Corporate Veteran, Thought Leader | Educator & Bestselling Author

The seven lessons I learnt on how to foster a culture of innovation and build breakthrough teams

Haresh Chawla
Investor | Entrepreneur

For the next 10 years, it will be an Asian revolution in e-commerce

Founding Fuel

Successful businesses reach for a higher cause - providing a memorable experience that enriches customers' lives

Rajesh Srivastava
Corporate Veteran, Thought Leader | Educator & Bestselling Author

Growth hacking is the new way, where companies craft the product in way that encourage users to evangelize the product

Pankaj Tibrewal
Founder, Operator and VC

Management scholars in India could do well to study closely the success of global gurus like Jagdish Sheth

Rishikesha T Krishnan
Former Director, IIMB | Professor of Strategy

These simple rules help build enduring businesses

Rajesh Srivastava
Corporate Veteran, Thought Leader | Educator & Bestselling Author

Successful companies across sectors follow these simple rules to create memorable user experiences and to become brands of choice

Rajesh Srivastava
Corporate Veteran, Thought Leader | Educator & Bestselling Author

Founding Fuel's co-founders Indrajit Gupta, Charles Assisi and CS Swaminathan talk with Radio One's Hrishikesh Kannan about their maiden venture
Author

Can large organisations be nimble, disruptive and inspiring places to work? Yes, if they dismantle hierarchical, bureaucratic ways of working, says management guru Gary Hamel.

CKGSB Knowledge
Knowledge Partner

What does it take to be a founder of an enterprise? Are they all super humans with many skills?

Subroto Bagchi
Author, entrepreneur and philanthropist

How to harness the power of stories to connect, engage and inspire

Indranil Chakraborty
Founder | Storyworks

Starting your own business is not something that is right for everyone. Or for our world

Gourav Jaswal
Entrepreneur

Venture Capitalists in their current avatar resemble an old boys club where an unspoken caste system exists. But is anyone looking at real value creation?

Navroz Mahudawala
Managing Director | Candle Partners

Inflated valuations? No problem. It is a good thing actually and demonstrates entrepreneurship financing is maturing

Sachin Joneja
Independent Consultant