
Thinking from the customers' point of view creates winners
Successful companies build products that appeal to the customers' self interest rather than their own.
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Discover what's capturing attention across the Founding Fuel network this week.

Successful companies build products that appeal to the customers' self interest rather than their own.
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The seven lessons I learnt on how to foster a culture of innovation and build breakthrough teams

Haresh Chawla
Investor, Entrepreneur

For the next 10 years, it will be an Asian revolution in e-commerce

Founding Fuel

Successful businesses reach for a higher cause - providing a memorable experience that enriches customers' lives
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Growth hacking is the new way, where companies craft the product in way that encourage users to evangelize the product
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Management scholars in India could do well to study closely the success of global gurus like Jagdish Sheth

Rishikesha T Krishnan
Former Director, IIMB, Professor of Strategy


Successful companies across sectors follow these simple rules to create memorable user experiences and to become brands of choice
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Can large organisations be nimble, disruptive and inspiring places to work? Yes, if they dismantle hierarchical, bureaucratic ways of working, says management guru Gary Hamel.

CKGSB Knowledge
Knowledge Partner

What does it take to be a founder of an enterprise? Are they all super humans with many skills?
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How to harness the power of stories to connect, engage and inspire
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Starting your own business is not something that is right for everyone. Or for our world
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Venture Capitalists in their current avatar resemble an old boys club where an unspoken caste system exists. But is anyone looking at real value creation?

Navroz Mahudawala
Managing Director, Candle Partners

Inflated valuations? No problem. It is a good thing actually and demonstrates entrepreneurship financing is maturing

Sachin Joneja
Independent Consultant

A curated selection of five pieces that got our attention this past week. These are intended to help introspect on our day off.
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